Blogging from Inside the New Media Revolution

Archive for August, 2008

Quality Branding

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By Christy - August 26th, 2008

We recently did a SMIBS TV episode on a company called Transcend Coffee. They focus on quality coffee and take special care in expertly roasting their coffee beans. This company is really concerned with the quality of their product and have totally changed my way of thinking about this daily indulgence. I’ve always been a [...]

Tech Businesses are like Roid Monkeys

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By Christy - August 25th, 2008

A business needs balance just like a person needs balance. This is especially true for a tech-based business. Most tech businesses are very process focussed and technology focussed with little effort placed on sales and customer service. Recently, I had the experience of printing a banner through a local print shop. The quality of the [...]

Show off your dynamic side.

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By Forrest - August 22nd, 2008

The web is becoming an increasingly dynamic place. This applies to both content and design. It has opened up a whole new range of possibilities for designers, but it has also created some new challenges. One of these challenges is: how do you show off the work you are so proud of? Usually, we see [...]

Take the weekend off. That’s an order.

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By Stephanie - August 21st, 2008

My bosses here at Smibs Inc. are passionate, committed workaholics, whom I’ve caught at the office on late Saturday evenings more than once, so this article is for them: How to Shut Off Your Job for the Weekend.
The tips they provide for a commitment and guilt-free weekend away from the office are very helpful it [...]

Guilt-free Indulgence

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By Christy - August 15th, 2008

I’m a student of human nature and it is fascinating to me to see how certain marketing techniques seem to really work on the human brain. One of these techniques is the Starbucks card. On many occasions I’ve been out with a friend to Starbucks and they’ve whipped out their Starbucks card when it came [...]