There are a lot of beautiful flash pages out there, but very few do a good job of selling the products. They are often slow to load, and so flashy that they take away from the actual products being sold. While the IKEA Dream Kitchen page at http://demo.fb.se/e/ikea/dreamkitchen/site/default.html is not really any different, it [...]
Archive for May, 2007
Hard work pays
Sometimes good old fashioned hard work, rather that the invention of a lifetime, is what will make you money. An example is dpreview.com, the latest acquisition of Amazon. The guys from dpreview had a very simple idea: to publish “unbiased reviews and original content regarding the latest in digital cameras, and offer(s) a host of [...]
Hypnotic Writing
Hypnotic Writing, by Joe Vitale, is a book based on the premise that a writer can actually use some of the tools of hypnosis to engage readers. Studies have shown that there are certain words — words like kind, smiled, wonder, story and imagine — that elicit pleasure responses in people’s brains. According to Vitale, [...]
43 Things
Most of us make lists of things we want to accomplish, usually discarding them or filing them away and never returning to them.
www.43things.com is a site devoted to helping people achieve their goals, but it’s different from many other sites in that you might call it peer sharing. There is no main guru dispensing [...]
What is Web 2.0 ?
Everybody talks about Web 2.0. It’s a new hype that almost reminds me of the late nineties when everything .com was a ticket to the land of milk and honey. The funny thing is that when asked directly about it, not too many people seem to know, or at least to be able to explain, [...]