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Archive for the ‘Innovative Business Practices’ Category

The $11 house

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By Christian - November 26th, 2008

Recently, I received a forwarded email from a friend entitled “The $11.00 House”.  I thought that maybe I would see a picture of some random homeless type with a cardboard box house.  I clicked on it, expecting a cardboard structure, with a cardboard mailbox and a cardboard welcome mat.  Instead, I see a beautifully renovated [...]

My Music @ Work

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By Christian - November 14th, 2008

 
I stumbled across a pretty good blog post last week (designer-daily) discussing the merits of listening to music while you work.  I don’t mean to prolong the debate, but I absolutely insist on listening to music when in my office.  Of course I use headphones, to avoid any unintentional jackassery that would aggravate any of [...]

Alternative Marketing Strategies: Jones Soda

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By Christian - November 5th, 2008

 

“Run with the little guy……. Create some change”
With sales last year of $45 million, it’s hard to call Jones soda the little guy anymore.  From a marketing perspective, I am truly impressed with the continued success of this brand. Through alternative and innovative marketing practices, Jones has managed to capture market share in an industry [...]

Need a book? Try the Vending Machine

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By Christian - October 20th, 2008

This week, Edmonton Public Library has put forth a proposal to install book vending machines in Edmonton’s high traffic areas. Apparently these vending machines would take your library card and dispenses books, DVD’s and whatever else a normal library would carry. The machines already been instituted in several other American and European cities [...]