Brock, shut up.

@All others.

The Meatball Sundae by Seth Godin is probably a good read on this topic

I had exactly the same discussion again last night with another prospective corporate client. Things were going great until we got to this point in the discussion, and I suddenly found that their corporate culture is used to either brushing things under the table, or using their considerable resources to talk over any dissenters.

What was encouraging though was that a third person with us immediately validated what I was saying by giving a really good example where one of their clients had tackled negative comments head on, resulting in very vocal support from their most ardent supporters, which served to energize and increase their fanbase. Sometimes, your customers just need an excuse / reminder to let others know how much they like you.